VERMONT FURNITURE WORKS LAUNCHES NEW BRIDAL REGISTRY SERVICE

Stowe, VT, September 28, 2001. Vermont Furniture Works today launched a new on-line bridal registry service. Brides can register gifts by visiting its store or from its web site (http:\\www.VTFurnitureworks.com). Vermont Furniture Works then creates a customized web page where guests can view the gifts and make a purchase on-line. Guests can also make purchases in-store or via a toll-free phone number. (sample registry: http://www.felicite.com/registry.cfm?vtworks-1746)

Unlike traditional gift registries, Vermont Furniture Works offers a unique Partial Purchase feature that makes it possible for guests to purchase the whole gift or a part of the gift. This way, the cost of expensive gifts can be conveniently shared by a number of different guests. This feature makes it possible for brides to register furniture and other high-end gifts.

“Without the partial purchase feature, it probably wouldn’t make sense for us to have a gift registry since some of our pieces are priced in the thousands,” says Gary Hazard, owner of Vermont Furniture Works. “However, with partial purchase gift givers can team up and buy a really nice gift for the bride.”

The gift registry also offers a free on-line photo album where brides can post pictures to share with guests and an RSVP service that simplify wedding planning.

Vermont Furniture Works chose Felicite.com, based in Greenwich, CT, to develop and operate its gift registry system. Felicite.com is a leading provider of private label gift registry systems for on-line and off-line merchants. Its system can be quickly integrated with a merchant’s retail store, web site or mail order operations, and has a number of unique features such as partial purchase (patent pending).

“We selected Felicite.com because their system had all the features we needed, and could be quickly integrated with our web site and store. Also, their fee structure is commission based, so there is no upfront cost.” says Gary Hazard.

Vermont Furniture Works is a manufacturer of fine reproduction furniture from the 18^th and 19^th century. In addition, it carries a full line of home decorating accessories. Vermont Furniture Works is located in the Depot Building, next door to the Green Mountain Inn, near the intersection of Rt 100 and Rt 108 in Stowe, Vermont.