Brooklyn, NY, Sep 21, 2006. PearleKids.com (http://www.pearlekids.com) today launches a new gift registry service designed to simplify gift giving. Pearle Kids offers exceptional furnishings, decor, and baby gifts to reflect every child's dream.

Customers can set up a gift registry directly on PearleKids.com's website. Once the registry is set up, gift givers can buy the perfect gift on-line, or they can call a convenient toll-free number, 1-888-PEARLE-5. After each purchase, the gift list is automatically updated to avoid duplicate gifts. The registry can be used for a variety of events, including Baby showers, weddings, birthdays, Christmas, and more.

Unlike conventional gift registries, PearleKids.com's registry has a unique Partial Purchase feature that allows gift givers to make a partial contribution toward any gift. This way, the cost of expensive gifts can easily be shared. The system keeps track of contributions, and updates the outstanding balance in real-time.

Store owner Nathan Friedman explained, "Pearlekids offers a wonderful selection of Home Decor Items, Juvenile Furniture, Furnishings for Nurseries, Lighting, Rugs, Heirloom Quality Toys and Bedding - all designed to make your home look special. We select our items carefully, making sure they are not only beautiful, but also durable and practical."

We wanted to add a registry service to our store and we think our registrants will appreciate features like the on-line photo album, RSVP service, E-notification system, and free announcement page. The online registry will make it easier for distant relatives and friends to participate in an event." To maintain privacy, each registry can be protected with an optional guest password.

Felicite.com is the leading provider of private label gift registry systems for on-line and off-line merchants. Its system can be quickly integrated with a merchant's retail store, web site, or mail order operations, and is the only system with the patented Partial Purchase feature.

PearleKids.com is located in NY. For press or general information please call 888-PEARLE-5 or email sales@pearlekids.com

For information about the Felicite Gift Registry network please contact Peter DiSalvo, VP Marketing, peterd@felicite.com or (203)252-5041

###